Beauty Behind The Voice: Mary Kay Serves As Official Cosmetics Sponsor For La Reina De La Canción!

Mary Kay is so excited to be the official cosmetic sponsor of Univision’s brand new primetime show, La Reina de la Canción – the search for the next Latina music superstar!

The show is so unique because it features real women of all ages and from all walks of life who are committed to following their dreams. While I was on set, I had the wonderful opportunity to connect with these women and listen to their stories.  I definitely got the impression that they genuinely cared for one another and developed a sisterhood, much like our sales force! Not to mention how much they LOVE Mary Kay Global Beauty Ambassador Luis Casco! He knew just how to make them feel like queens!

This week has been especially exciting because on Wednesday, May 10, Luis surprised one special contestant with a well-deserved makeover. When the team captains approached the contestants to choose someone for a makeover, the contestants chose the person who was the most kind, generous and thoughtful of the group. It was such a sweet moment to witness such kindness during a stressful time of the competition. Talk about Go Give Spirit!

Please check out some behind-the-scenes photos of Beatriz’s makeover with Luis in the Mary Kay beauty hall and watch the video to see her final look!

Today's blog post is from Nicole Santos, Senior Integrated Marketing Specialist. Nicole is a mom and art-lover with an obsession for ethnic food, who heads up the Look Book and National Advertising programs. Nicole is passionate about creating engaging marketing strategies that create fresh content and generate buzz for our Mary Kay sales force and brand lovers.

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